Monday, August 24, 2020

Criminal justice Assignment Example | Topics and Well Written Essays - 500 words - 7

Criminal equity - Assignment Example There was development of the universal relationship of head of police, ladies remembered for the police power 1910 Los Angeles, foundation of brotherly request of police and utilization of new innovation, for example, telephones and autos in the police office (Schmalleger, pg. 90). The time of forbiddance is viewed as one of the dim periods in the advancement of law usage and requirement. It is during this time such a significant number of sorted out criminal occurrences heightened, illicit organizations developed without impediment, and defilement in the police powers was engaged permitting unlawful acts to go on at their viewing. It was until the Wickersham Commission understood that restriction time was accomplishing more damage than anything else that then noteworthy law changes were started battle debasement and unlawfulness. This incorporated the development of social liberties where by the Supreme Court expressed individual rights, examination of police tasks and arrangement of the Law Enforcement Assistance Administration. Law improvement and implementation procedures were characterized and embraced by the National Advisory Commission on Criminal Justice principles and Goals. There are a few government law requirement offices in America each with a particular capacity outfitted towards advancing law. The US Department of Justice is answerable for detailing violations, finding outlaws, discovering deals of held onto property, distinguishing missing people and building test between law requirement and the overall population they serve. The Central Intelligence Agency is accused of the obligation of seizing dangers and advance the US national security goals by social event insight that is critical, breaking down information, start activity as provoked by the president and ensure the national secretes. The Federal Bureau of Investigation shields the US from dread assaults, against remote knowledge activities, secure social equality and against

Saturday, August 22, 2020

Choosing a Secondary Storage Essay Example for Free

Picking a Secondary Storage Essay Presentation These days, information is the backbone for today’s advanced association. The honesty, accessibility and the insurance of the date are imperative to a business profitability and achievement, accordingly capacity arrangements are as yet the need in IT financial plans. GJ Consultation Sdn Bhd as of now is confronting a capacity issue. Their capacity framework performance’s bottlenecks seriously affecting their business profitability. The languid essential stockpiling execution and support issue were easing back down the company’s reaction to client demand which influencing the general business profitability. Also, their reinforcement arrangement was getting hard to successfully secure date inside ever contracting back up window. In this way GJ Consultation Sdn Bhd now expected to look for an optional stockpiling which can tackle all the issues. They require a capacity that can advance stockpiling reaction time, guarantee debacle recuperation, execute a profoundly arrangement and the most significant is to guarantee a superior access to client date and secure more than 100TB of information without including substantial expense and complex administration. The time of information and data unmistakably shows that there is a rising interest for more stockpiling. There are a quantities of choices accessible in the market. The most predominant would be immediate appended stockpiling (DAS), organize connected capacity (NAS) and capacity zone arrange (SAN). There is nobody is the best for everybody. It is critical to concentrate on the particular needs and the business objectives of the association. In this way, there are a few elements to consider which incorporate limit, execution, unwavering quality, information assurance and spending concerns. We will investigate that in more detail later. Numerous individuals will contend that SAN are all the more remarkable that NAS, however for GJ Consultation Sdn Bhd, I recommend that the Network Attached Storage (NAS) would be the most appropriate stockpiling answer for take care of their stockpiling issues. The components that influencing of pick an optional stockpiling will be talked about in the following segment. NAS is an information stockpiling frameworks with a particular equipment and programming appended to a system. NAS items is a data information stockpiling server, they have joined to serve across the board servers for date based applications. A NAS is to give stockpiling and access to information. Picture 1.1 show the Network-connected capacity. 2.0 Factors influencing of picking an optional stockpiling A capacity arrangement can be characterized as an equipment whose principle work is to store and sharing information or data. There are numerous sorts of capacity with a wide range of capacities. The capacity for business as a rule is as servers. To pick a correct stockpiling for your business, there are a few factors that should consider while picking stockpiling which incorporate unwavering quality, limit and versatility, the spending concern. Limit The principal factor that need to thought about while picking stockpiling is the limit of the capacity. It is significant that we should clear that what is the size and extent of the information that you need to store and what limit is expected to store it? The firm ought to pick the capacity which reasonable for the association or business reason and capacities. The firm ought to likewise think about the sorts of information to store and the recurrence of access the information while picking a capacity. NAS frameworks can give numerous terabytes of capacity in high thickness. GJ Consultation Sdn Bhd is a counseling firm which offers types of assistance in fund and business technique to driving law offices and government organizations. They have a great deal of date that need to store and offer with client which some of it may touchy. In this manner it is proposed that they ought to pick a record level stockpiling. A NAS gadget is a solitary stockpiling unit most appropriate for record level stockpiling associated straightforwardly to organize. NAS regularly designs particularly for document sharing. Execution Speed Distinctive capacity will have diverse return pace of paces for information. On the off chance that the date store is month to month use, implies that you no need the quickest stockpiling; if the date store will be utilize every now and again, is smarter to pick the quick execution stockpiling. Realizing this can assist you with sparing in cost. A business regularly will search for a superior record get to speed. GJ Consultation may require a quick exhibition stockpiling since they are giving advisor administrations to clients which the date put away may be use every now and again and need to reaction to clients rapidly. Move speed over the system is the essential marker of a NAS since it utilizes record level convention while transferring or downloading enormous documents. NAS can give execution benefits. For instance, NAS can assume control over crafted by serving the email information, liberating assets on the email server for email-explicit procedures. Adaptability Adaptability is significant as far as both registering force and capacity limit. The presentation and limit should scale freely of each other. Versatility is significant on the grounds that the capacity of the capacity would should be extended in future so as to adapt to expanded use. NAS is a reasonable stockpiling which recommended for GJ Consultation Sdn Bhd in light of the fact that it is anything but difficult to set up and simple to utilize, even a non IT based staff can deal with the NAS. Unwavering quality Unwavering quality of capacity likewise is one of the elements which is significant and should be concerned. Unwavering quality is significant in light of the fact that the loss of information and vacation can prompt misfortune in income and compromise the endurance of the business. In today’s world, the vast majority of the individuals request an exceptionally unwavering quality, shared capacity gadget that is open to various system gadgets. NAS is the fresher variant of capacity after DAS (information appended capacity), it utilization of most noteworthy performing drives with premium parts that been able to outrageous premium condition. NAS is reasonable for GJ Consultation Sdn Bhd since it produce the most solid and best information stockpiling arrangement. NAS is same dependable with typical server. From the capacity useful framework, ideas are similarly. The two of them can go about as server. Indeed, even lower end NAS frameworks have the high unwavering quality highlights, for example, RAID and hot swappable drives and segments. Cost or spending concern Generally is the fundamental worry of an association to buy a specific items or administrations. Cost in here methods the gear cost, yet the executives and upkeep cost too. The executives and upkeep cost at here implying that the expense to keep up the capacity, the expense to enlist the IT expert to give preparing on the approaches to utilize the capacity, etc. GJ Consultation Sdn Bhd is having a capacity issue and they need to purchase an appropriate stockpiling which can assist them with taking care of the difficult they are confronting at present without including overwhelming expense for their business. Here, it is recommended to the firm that organize appended capacity (NAS) would be an appropriate stockpiling arrangement which is more affordable if contrast with others. The administration and support cost is lower additionally in light of the fact that NAS is anything but difficult to set up and simple to utilize. Security The organizations have a ton of date and a portion of the information may be touchy which identify with lawful should be store and offer between clients, along these lines information assurance can be one of the elements that should be contemplating moreover. NAS gives information security benefits in information assurance design and give repetitive capacity to touchy information. Each na machine incorporates client security to permit or limit document get to dependent on username and passwords. The board The board here methods the director who responsible for the capacity arrangement. He should know about the difficulties that may be emerge for the arrangement and consider what are the checking apparatuses are accessible to screen execution and caution for the potential disappointments. The capacity ought not be too unpredictable to even think about managing so as to spare the expense of the executives and support. 3.0 Advantages of looking for a higher performing stockpiling An auxiliary stockpiling gadget for PCs are not just for saving up documents, they likewise permit PCs clients to grow their capacity to move an a lot of information starting with one PC then onto the next. For GJ Consultation Sdn Bhd, as I notice prior, the proposed stockpiling that generally appropriate if the Network Attached Storage (NAS). There are a few focal points of looking for a higher performing stockpiling which proposed here. Mass Storage The limit of the optional stockpiling is exceptionally high that permit us to store a lot of information. We can store the information into the auxiliary stockpiling as gigabyte and terabytes. All things considered, we can back up the all information effectively and need not stress for losing information. Typically an association will have a lot of information that should be put away to help the business tasks. For this, the essential stockpiling would not have the option to do it. NAS give a proficient of sharing an enormous individual documents among singular clients. NAS can store and deal with the information up to terabytes level. In addition, NAS permitted us to include more stockpiling without closing down the system. Dependability Security It is viewed as sheltered that putting away information into the optional stockpiling. The information can be store in the optional stockpiling which is the NAS in changeless structure. In this way the firm no requirements to stress of loss of information or absence of information significantly after numerous years after the fact. NAS give information assurance benefits so it is protected to store the touchy information. This is one of the favorable circumstances by picking NAS in light of the fact that GJ Consultation Sdn Bhd is handle profoundly touchy information. The information put away on live database server will be put away to NAS in a similar time with the goal that the information will exist regardless of whether the database server confronted physical disappointment. Execution The PC could have a superior presentation with including an auxiliary stockpiling. This can assist clients with increasing the speed of putting away information, get to information or moving information which in a roundabout way increment the profitability of the firm. With an optional stockpiling, the PC of the association can

Wednesday, July 22, 2020

How to Write an Effective Cover Page For Article Reviews

How to Write an Effective Cover Page For Article ReviewsMany article directories have provided a cover page for article reviews and it is worth noting that these are the same articles in all respects except that their writing style differs from the article originals. This can make it difficult to write an appropriate cover for an article review.The cover is basically an advertisement designed to attract more visitors to the article author's website. An attractive cover attracts more traffic and can be used as part of an article marketing campaign. When you use article covers you are essentially targeting the same people who are likely to purchase your book or write a review.The headline for the cover is also an important part of the attraction, as you want to grab attention and make the reader want to read on. Use a compelling headline that says something about the product or service being reviewed. This is not the time to try and sound like a sales person. You should put your busine ss information in the first paragraph, as this will be clear and easy to read.At the end of the review, you should put up a resource box which provides additional information that the reader may need to make the purchase decision. You can also put the name of the author in the resource box.The resource box has to be accurate and give all of the necessary information that the reader needs to make a decision. If there is any extra information in the resource box that is irrelevant or if the information given is inadequate, then the reader will not be interested in your product or service.When writing an article cover, you should be careful to avoid filling the article with advertising. The reader will be less likely to continue reading if they think they are being bombarded with advertising. Using a good, accurate resource box will help ensure that you get a few good reviews but will not leave your reader hungry for more.The cover is generally presented as a print advertisement on dif ferent articles that are relevant to the subject of the review. The cover is more likely to be used if the readers have not seen the original article but have seen it through an online source.If you are not sure what to do for the cover of your article review, then you should consider having the information written by a professional. They are likely to know how to create a good cover and will therefore be able to present it properly.

Friday, May 22, 2020

The Theory Of Intellectual Development Essay - 1395 Words

Intellectual Development is a field of study in neuroscience and cerebrum look into focusing on a child s progression in regards to information taking care of, computed resources, perceptual capacity, lingo learning, and distinctive parts of emotional wellness and subjective mind science appeared differently in relation to an adult s point of view. So to speak, mental change is the improvement of the ability to think and get it. A broad piece of research has gone into perceiving how a youth imagines the world. Jean Piaget was a significant oblige in the establishment of this field, molding his speculation of scholarly progression. Piaget proposed four periods of mental progression: the sensorimotor, preoperational, concrete operational and formal operational period. A considerable lot of his speculative cases have since dropped out of support. In any case, his portrayal of the more detectable changes in understanding with age (e.g., that it moves from being liable to exercises and ac knowledgment in early stages to an appreciation of the more noticeable parts of reality in youth to getting the major applied rules and models in pubescence) is generally still recognized today. Possibly likewise vitally, Piaget perceived and portrayed various subjective changes that must be elucidated, for instance, address ceaseless quality in early stages and the understanding of canny relations and cause-affect thinking in school age adolescents. The various miracles he portrayed stillShow MoreRelatedTheory Of Intellectual And Ethical Development Essay1834 Words   |  8 PagesIntroduction During my undergraduate career, the bulk of my development came from the combination of my student involvement positions and the coursework in American Studies (AMS). With student leadership positions, I was able to gain applicable skills that would be transferable to a career path once I determined what I wanted to do in life. Because of this, I invested a lot into the various positions I held. Through my AMS coursework, I was introduced to race and gender, as well as other topics,Read MoreIntellectual Development Child Theory by Theorist, Piaget644 Words   |  3 PagesPiaget and his intellectual development theory. His theory promotes realistic educational experiences geared to the child’s current stages of development, the constructive process of learning necessary to broaden emerging intellectual and social skills. (Morrison, 2010). High/scope helps teacher become more effective in their classrooms. Researchers have linked early intervention with infants to brain enhancement. By having direct action- physical and intellectual engagement withRead MoreThe Importance Of Sensory Experience For Learning : Jean Piaget s Theory Of Intellectual Development882 Words   |  4 Pagesexperience taught to me by my senses, this scenario perfectly describes the way children learn the senses enhance play, they are natures ultimate teacher. In the document â€Å"The Importance of Sensory Experience for Learning: Jean Piaget’s Theory of Intellectual Development† It gives the reader a quick understanding of Piaget’s understanding of children and their important use of senses. It is described as the foundation of learning and this learning style guides infants into adulthood. This learning styleRead MoreVygotsky And Piaget s Theory Of Cognitive Development Innate Or Learned?1241 Words   |  5 Pagesthe egg? Is cognitive development innate or learned? These are two age old questions that have been discusssed extensively. The purpose of this paper is to offer insight i nto the answer of the latter by briefly comparing and contrasting Lev Vygotsky and Jean Piaget’s cognitive developmental theories. Both psychologists’ theories will be outlined, as will the similarities and differences between the two. Brief Summary of the Theories of Piaget and Vygotsky Piaget’s Theory Jean Piaget believed thatRead MoreThe Sociocultural Theory Essay1710 Words   |  7 Pages The sociocultural theory was developed by a theorist named Lev Vygotsky. Vygotsky was born in 1896 and was from the former Soviet Union. He was a psychologist who had an abundance of ideas and put them into many theories and writings. Although Vygotsky died from tuberculosis at the young age of thirty-eight, his most prominent work was done in a short period of ten years. When he died in 1934, the Soviet Union held most of his work and it was not until about 1960 that his work was translated intoRead MoreThe Theory Of Measuring Intelligence1613 Words   |  7 Pagestoday’s society. Although research and new learning strategies have been in development since the 1980s, much of society still sees intelligence in this limited manner. Though the course of this paper we will look at theories for measuring intelligence. We will also explore how memory plays a major role in developing intell igence and the effect these factors have on learning. Intellectual Development Intellectual development can best be described as a child’s ability to think about and understandRead MoreJean Piaget And Lev Vygotsky848 Words   |  4 Pagesdiscovered different things about child development. Jean Piaget and Lev Vygotsky are two of those many theorists. Both of these theorists have their own beliefs on how children develop. Jean Piaget and Lev Vygotsky differ in their developmental theories, how their theories help the intellectual development in children and the similarities in their theories. A developmental theory is a theory that a scientist has proven to be true for a child’s development. According to Karen Stephens (2015), â€Å"JeanRead MoreStudent Development In Higher Education. Student Development1323 Words   |  6 PagesStudent Development in Higher Education Student Development theories provide foundation for higher education and student affairs professions and practices. The theories are applied to help address and understand student needs, design programs, develop policies, create healthy campus climates, and encourage the positive development of students (Patton, Renn, Guido, Quaye, 2016, p. 7). The use of such theories in this case cannot only encourage student growth, but a successful resolution processRead MoreReflection: Kids Are Different Today1458 Words   |  6 PagesCoyle discusses how physical development, media and technology, self-understanding, and emotional competence impact students and make them different from previous generations; even differentiating by just a few years. According to Coyl (2009), â€Å"Culture, personal experiences, and relationships affect children’s development as children’s development affects their personal relationships and experiences. Increasingly, peers play a role in shaping social and emotional development, as well as children’s academicRead MoreEssay on The History and Heritage of Society1671 Words   |  7 Pagesand Ashworth 1996). In my thesis, I will discuss how we understand and use the past in the commodification of heritage and attempt to determine whose past is important or at work in Tombstone, Arizona. Using archaeological heritage theory and dissonant heritage theory, I will trace the relationship between the past used in heritage and its contemporary functions. This relationship maybe determined by examining the kinds of questions asked by cemetery landscape studies assist in determining what heritage

Thursday, May 7, 2020

The Black Lives Matter ( Blm ) Movement Essay - 1809 Words

Imagine being black in America, hearing the siren of a law enforcement vehicle, with the flashing lights of red, and blue prevailing though your back window. What do you do? How do you act? Knowing that simple traffic stops like this can turn for the worse with just one false move. Recently, some African Americans, whom was unarmed, was killed by law enforcement officers for absolutely no justifiable reason. Even though the frequency of police officers killing unarmed black men is lower than the past years, social media brings it to light with the visual of the actual footage of these men being killed. These incidents of officers killing unarmed black men have been happening for the longest now; the only thing that change is that now we have camcorders that show us the incidents happening. The Black Lives Matter (BLM) movement in the United States, is comparable to the 1960’s Civil Rights Movement but includes diverse motivations and mindsets. Since the signing of the Emancipation Proclamation, according to Civil Rights movement activist Dr. Martin Luther King, â€Å"The life of the Negro is still sadly crippled by the manacles of segregation and the chains of discrimination†. African Americans have been degraded as well as tarnished with different types of discrimination, causing an imbalance within many communities. As more troubles were introduced in the black communities, the Civil Rights Movement of the 1960’s had the support of the black population all over the country,Show MoreRelatedFederal Bureau Of Investigation ( Fbi ) Defines Terrorism1693 Words   |  7 Pagesone makes the argument that BLM is a terrorist group the ideology of the movement must fit within the framework stated above. First, BLM stands for â€Å"Black Lives Matter†. It, in itself is nothing more than a concept about which all else revolves. It is true, the â€Å"Black Lives Matter† movement has motivates however the motivates of these individuals is what sets them apart from other groups in which has been labeled terrorist. Unlike terrorist groups, â€Å"Black Lives Matter† is not an organization basedRead MoreThe Origin Of The Black Lives Matter Movement910 Words   |  4 Pages The origin of the Black Lives Matter movement started after the trial of Florida vs. George Zimmerman, when Zimmerman was deemed not guilty in the second degree murder of Trayvon Martin (BLM About). The movement was founded by Patrisse Cullors, Opal Tometi, and Alicia Garza (BLM Herstory). It started as a hash tag by Garza, after the Zimmerman trial but slowly became nationally known and more of a physical movement (BLM Herstory). Black lives matter focuses their objectives around the deaths ofRead MoreSocial Movements Of Canada And Ghana858 Words   |  4 PagesSocial movements are everywhere. However, the transformation and publicity this particular movement has received is admirable. During the Summer of 2015, BLM publicly challenged politicians, including those in the 2016 U.S presidential elections. A drawback of the movement is that it is decentralized and does not have the funds or people with enough power to enforce a formal structure and hierarchy within its network. One successful method the protestors employed to have their voices heard is theRead MoreGeographic Departmentalization : An Organization1627 Words   |  7 PagesGeographic Departmentalization As an organization, BLM is loosely classified as ‘geographically departmentalized.’ In other words, workers and work are organized into separate units responsible for doing ‘business’ in particular geographic areas. These groups are not organized and commissioned by a centralized BLM ‘board’ or CEO; instead, they are most often independently formed by individuals in a given area who identify with the #BlackLivesMatter message. BLM’s geographic departmentalization isRead MoreThe Modern Civil Rights Movement Began When Rosa Parks,1190 Words   |  5 PagesThe modern civil rights movement began when Rosa Parks, an African-American woman, was arrested for refusing to move to the back of the bus in Montgomery, Alabama (â€Å"Civil Rights†). Fighting for racial justice and equality is not something new, as many have been striving towards equality for centuries. Rosa Park, Dr. Martin Luther King Jr, and Barack Obama are public figures who advocated or continue to advocate the ideology behind the civil rights movement. Dr. Martin Luther King Jr. instilled theRead MoreAnalysis Of Bell Hook s We Real Cool : Black Men And Masculinity840 Words   |  4 PagesCool: Black Men and Masculinity, the culprit to the Black Lives Matter (â€Å"BLM†) movement is masculine patriarchy which, in turn, reinforces racism and oppression. However, the general public fails to recognize that the Black Lives Matter Movement stemmed from oppression to black males, not the black community as a whole. Furthermore, even though this movement is intended to fight anti-Black racism, it is attempting to focus on the empowerment of black women. A. BLM History The BLM movement initiallyRead MoreBlack Lives Matter : The Civil Rights Movement Essay1460 Words   |  6 Pagesâ€Å"Black Lives Matter (BLM) is a movement against police violence that is, as argued by BLM supporters, disproportionately and systematically directed at black people. The movement has highlighted incidents in which police have harassed and killed black men and women. BLM is considered one of the most visible and controversial civil rights movement of the last decades†. (Black Lives Matter. 2016) Black Lives Matter is an American social activist group that is dedicated to preventing inequality againstRead MoreThe Black Lives Matter Movement893 Words   |  4 PagesDiscrimination is a struggle that African Americans know all too well. The Black Lives Matter strives to stand up for those wronged by society and also raise awareness to an issue that has surprisingly gone unresolved. The articles â€Å" Black lives Matter: A movement takes shape†, and â€Å" The condition of black lives is one of mourning â€Å" both show the dire need for the black lives matter movement through a combination of appeals that allows them to draw attention to different aspects of the problems withoutRead MoreAnalysis Of Martin Luther King And Black Lives Matter1279 Words   |  6 PagesDeclaration of Independence is the idea that all men are created equal, but many feel robbed of their freedom. Movements such as Martin Luther King’s fight for civil rights and the recent Black Lives Matter campaign show us that America does not treat everyone freely. Martin Luther King and Black Lives Matter take different approaches towards the same â€Å"American goal of freedom†. Black Lives Matter is a series of protests and cries for change that arose during the trial of George Zimmerman who was accusedRead MoreBlack Lives Matter Is An International Activist Movement Essay1624 Words   |  7 PagesBlack lives matter is an international activist movement that is highly supported by the African American community and was created in reaction to violence and racism towards African Americans. This movement began in 2013 when Trayvon Martin, an African American teenager was shot and killed by George Zimmerman who was a white police officer. Although the Black Lives Matter movement has many supporters, 78% of voting Americans favor All Lives Matter, a movement that criticizes Black Lives Matter,

Wednesday, May 6, 2020

Impact of Advertising on Children Free Essays

RESEARCH PARADIGM – According to (Bell, 2007) â€Å"paradigm is a cluster of beliefs and dictate which for scientists in a particular discipline influence what should be studied, how research should be done, and how results should be interpreted†. The definition points up that a paradigm is a collection of reasonable hypothesis, notion or intention that how the research should be studied, done and interpreted. The theoretical paradigms are basically based on two main approaches; Positivist approach also referred as ‘scientific process’ or ‘postpositivist’ or ‘scientific study, is based on rationalistic beliefs (Mertens, 2005) . We will write a custom essay sample on Impact of Advertising on Children or any similar topic only for you Order Now Positivist approach is Inductive with results that are qualitative in nature (O’Leary, 2004). And, Interpretivist approach which is also referred as ‘constructivist’ or ‘phenomenological’ paradigm (Mertens, 2005). Creswell, 2003) explains that in Interpretivist/ phenomenological approach the researcher relies upon the partakers outlook of the situation being calculated and familiarizes with the impact of the study on his/ her personal surroundings and knowledge. Phenomenological approach results are most likely to be qualitative in nature or it can be a combination of both quantitative and qualitative methods. The research will develop the use of phenomenological approach and not positivism approach. To address the variety and density of such research aim both qualitative and quantitative methods are necessary as this will provide our research the appropriate understanding of how the entertainment advertisement affects the culture of the youth of U. A. E. The aim of the research is to identify how does the entertainment advertisement impact the culture of the youth in U. A. E. The research’s results will be based on theory testing or deductive method where available evidence of the authors and researchers will be taken into consideration to achieve the aim of our research. REFERENCES Bell, A. B. (2007). Business Research Methods(Revised Edition). New York: Oxford University Press. Creswell, J. W. (2003). Research design: Qualitative, quantitative, and mixed methods approaches. California: Sage Publications, Inc. Mertens, D. M. (2005). Research Methods in Education And Philosophy: Intergrating Diversity With Quantitative and Qualitative Approaches (Vol. 2nd Edition). California: Thousand Oaks: Sage. O’Leary, Z. (2004). The Essential Guide To Doing Research. London: Sage Publications Ltd. How to cite Impact of Advertising on Children, Papers Impact of Advertising on Children Free Essays string(41) " and the children to change their lives\." Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. We will write a custom essay sample on Impact of Advertising on Children or any similar topic only for you Order Now 01- 06) September, October, 2011 The Role of Television Advertising and Its Effects on Children Amin Asadollahi1 Student of PhD Marketing Management, Science and Research Branch Islamic Azad University, Tehran, Iran Email: amin_asadollahee@yahoo. com Neda Tanha Student of advertising and Marketing, University of Applied Sciences, Tehran, Iran Email: nedatanha62@yahoo. com ABSTRACT The prevalence of obesity and the growing increase of obesity in children with the academic, political and social issue has been. TV ads show a significant relationship between consumption) advertised brands, b) a variety of high-energy foods advertised, c) all the food there. Most children are aware of the intention, but the ads are skills that do not use them unless explicitly noted that the response should be. Policymakers, consumers and those involved with organizations related to children’s services can be more powerful to have kids. Beginning with a powerful strategy to enhance food safety information between children and their families at the start and then focus on increasing children’s consumer skills. Keywords: Television Advertising, Perception, Children, Foodstuffs INTRODUCTION If the TV to a (public university) can be interpreted that all segments of the population of each age range who are under the covers, not of fortune. Hence it is necessary to direct its programs to be more investment. TV should not be considered as a source of income if you think that the media is the most important. For lack of the necessary costs of functions that are expected to have a media will have a negative effect. Perhaps one of the major pests that lurk in the media sat on this topic is the creation of private television. (Power) and (capitalistic) are two large chains of many large and small have turned to captive So chances are the custodians of authoritarian capitalist and some high And assuming that some of them are innocent of power and capitalism ,There are people around the powerful and the media to focus on the desired direction. So probably the custodians of these chains are held consciously or unconsciously . It seems the idea is to follow the great danger that should remain unaware of it. The arrangements with regard to the prevalence of obesity in childhood are increasing worldwide Large and important role in the TV ads for food has been distributed. (Boyland et al. , 2008, 780). The prevalence of obesity and the growing increase of obesity in children with the academic, political and social issue have been. Among the various factors identified as possible reasons for the rise in childhood obesity Trends such as changes in leisure activities and knowledge of nutrition, growth in television advertising is especially important for children. Unintended effects of advertising on children include: Ask the children, materialism, and take note of despair, dissatisfaction with family life and the conflict is. Unintended effects of advertising on children from early 1970 began the second half of this decade; the rate reached its peak and has declined over the past few years. Research shows a decline from 1980. The reclamation research and advertising effects on children (Especially today’s kids are more vulnerable to advertising) and the two decades prior to the advertising business has increased significantly. Advertise on this ideology that developed the property and assets are important and critical quality like beauty; success and happiness are attainable only with acquiring material possessions. The results of these promotions to increase demand for purchase by children and indirectly increase the child’s parents are fighting. The ads lack the purchasing power of parents, or refuse to cause unhappiness and discomfort in children are buying. Advertising products customized with a world full of beautiful people show in the real world while their children are compared with the ideal world and conflict in the world because they are unhappy. Younger children than older children are at risk of complications ads. I understand they have less 1 . Corresponding Author: Amin Asadollahi, Department of Business Management, Science and Research Branch, Islamic Azad University, Tehran, Iran, E-mail: amin_asadollahee@yahoo. com 1 Interdisciplinary Journal of Research in Business Vol. 1, Issue. , (pp. 01- 06) September, October, 2011 and less power can have a critical view And secondly, their demands can not delay it more than other traditional groups with parents are involved In addition, smaller children can not express their wishes to take advantage of logical techniques While older children and the desire to express the logic of the techniques they use And why the younger children to show their anger more And also create more confli ct. Also shown that boys more girls are persisting in their demands and more parents are involved with. Male children are spending more violence, while girls are more polite and often are expressed to apply to the purchase offer. Apart from that conflict between parents and children in the family about the purchase occurs. Another problem is that kids tend to play with toys with their friends spend their time advertised On the other hand instead of his good friends and that it lacks a certain kind of toys they are willing Occasional bad friends are certain that the toys they play The issue of discrimination in society and their friends will cause a forced choice. These three forms of physical aggression, verbal and psychological effects on children caused by children tend to imitate the movements of athletes or models. Are inconsistent with the terms of the gender because usually the role of women in advertising and men as agents of grade 2 are shown in Table 1. And play a major role in advertising is more often the men present. Most women in terms of cleaning, etc. . . . Deal while most men in the great outdoors and responsibilities are shown. REVIEW OF THE RELATED LITERATURE Television, Children and Advertising Via the magic of television deals to broadcast program which can have profound effects on the developing world and the children to change their lives. You read "Impact of Advertising on Children" in category "Essay examples" No doubt with the development of new networks and satellite television in the world scene, the children will be more vulnerable to the effects of various television In other words, the potential impact of the television spectrum can be put on their young viewers, with the widespread application of this media has become more widespread. After the family television programs and personalities of the most important factors in forming a child’s education is one Television teacher is a powerful, yet dangerous. Imitation, along with the concept, personality development and behavioral problems, the effects of television on children is a special way into his mind. When watching TV programs are on track and learning programs offered via television, the unconscious is far, Children are not aware that their behavior and the behavior of others are acquired, the effectiveness of television can be considered as One of the most important aspect of watching TV programs about the impact of TV ads has been a lot of viewers, especially children Television as the most influential instrument of mass communication, is considered most suitable by the Propaganda In view of the world’s population, mostly young people communicate with the outside world through television, the most important means of mass communication that we seek. Television advertising The media, commercials, and its overall meaning and types of advertising messages that the employer pay for a certain time of the broadcast will be available. TV advertising in recent years have had very progressive and growing, Apart from their relative, the most important sources of information on cultural, economic and social trends among And significant influence on the formation of patterns of intellectual, emotional and behavioral audience, especially children, have. Poor-Norooz (1377). The research, to analyze the content of television advertisements, especially children, is in Iran. His first TV ads the content of the nine categories of children: toys, safety, education, social hygiene, food, educational materials, refreshments, games and clothing distribution sites During the six-month period after it has been investigated. Based on the findings, related to advertising junk food and toys, and most game sites and educational materials, to have the least playing time. Also, the advertisements related to the edible material, which has the largest share of ads that are not nutritious and role in physical growth and nutrition of their children. Interestingly, none of your bread, dairy products, fruit and fruit juice (effects on growth and nutrition of children) is not present in the samples. Also, half of the junk food advertisements, to promote various types of chocolate and ice cream puff and a third of them have been assigned. However, high levels of salt and a puff of sweetened chocolate and ice cream because of the high Food is not good. Instead of thinking about the study, even a TV ad on health issues, there is no the dental care to children to educate. The effect of television advertising on children The researchers performed many studies have concluded that watching television advertising, on attitudes, life style and consumption pattern of the behavior of the audience, including children, affected. However, the effect of the various factors such as age, Social class, economic, message presentation, family structure and 2 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 relationships governing the time watching television. For example, children who are at an early age because of limited cognitive abilities, the reality of what they think of television viewing and much closer to reality television programs that children know of content that are most affected. Accordingly, the effectiveness of children’s age and years of TV ads, most children that age are high. There are also strong family relationships and causes children to be influenced by television programs. Parents with children studying the reality of online life that it can monitor and control, they are more aware of advertising and commercial purposes and the negative view about these programs is more critical than. While the relationships between family members that it is hostile, Children may achieve the advertised product, make life difficult for their parents . Affect the presentation of advertising messages are considered an important factor. So if someone can confirm a great year for goods and services, View it with your children more likely to show having been advertised products Since young children in the diagnosis of non-reality reality Still have not found the necessary cognitive skills, Therefore, children programs and cartoons of famous personalities, young children can distinguish reality from fantasy in the wrong pockets And the perception that the advertisements are false. The intensity of these programs is more affected. Duration of exposure to advertisements, other factors affect them. Peruvian television viewers up pills than it is viewers not so serious, the impact of advertising is acceptSo that more attention to the show and to trust them and have a more positive attitude. Since advertising is rarely the main aspects and key production Such as materials used how to work and show the product price, the sale of a blower and non-misleading, and the consequences Has many negative consequences that are importa nt: 1. Parental pressure on children to buy advertised products and refuse to fulfill the wishes of their parents (The dream is more demand) and that conflict between parents and children leads to conflict. If parents refuse to buy goods in question, it would be sinful to their children, if you accede to the demands of parents and children, certainly the price they pay for a toy or food package, the price will be higher, because that’s what common sense would forbid it. 2. Another negative consequence of television advertising, consumption of food products such as candy and fruit juice is fresh. About 80 percent of the volume of television ads promoting these products makes up the children. All of this publicity, the belief that young children about nutrition and the impact of food. Children can not understand that eating foods with high sugar levels, because weight gain and tooth decay is their (Newman, 1377). 3. Since most advertising, scenes from the life of the rich and affluent children can be displayed, without this, undesirable tendencies and trauma in the lives of other children who can afford it will not it may even make it to the crime and unethical behavior you have to seize it, to push. Critics of television advertising Critics of the ads are responsible for the problem of child obesity for promoting energy and food products that have relatively high fat and sugar and salt. So in many countries the demand for consumer and health organizations Policies to limit food advertising to children (Buijzen et al. , 2007, 231). Even more established groups in the feet And adopting new hypotheses and test them to come and prove their Food advertising in children’s programs are broadcast In violent behavior, disrespect, and stealing in children is effective Because these behaviors promoted in TV ads for food products is a view (Page Brewster, 2009, 150). But what was of concern to all, in recent years the food and beverages to children and adolescents as a major force in the market has and thus they are now strongly and specifically target their advertising and marketing efforts are placed. Food marketers are interested in buying power among the youth because they are consumer products the direction of these techniques and multilateral channels to attract young people when they are young, they use Time to grow their brand and their food products in the future affect buying behavior. (Story French, 2004, 14). Food is one of the most important promotional goods and therefore attracts a lot of research efforts. (Zwier, 2009, 109) In the long-term investments that seek to Marketers and a stable market, relying Dependence on customers and their loyalty Their strategy to attract young people think it’s because The condition of their success to a life of its customer Kids also an important market for the missionaries offer Commercial and food are in direct contact 3 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 Prices for products that taste good with children and adolescents is the money will be spent on children by their parents because they do. In adolescents 8 to 17 years estimated that approximately 75% of adolescents and their families on food costs impact In addition, young children, the more likely Purchase directly to a consumer market are considered important . ( Powell et al. 2007, s253) To achieve this goal of marketing channels and techniques are certain that these channels are: Television advertising, advertising schools, kids clubs, internet, toys and products with the logo of a company (Story French, 2004, 14) And advertising techniques, such as the award families who rejected these ads They were calling for a ban or restrictions on scope of work (Mehta et al. , 2010, 5). But in the advertising and marketing on children’s interest It works for both physical and mental abuse that was followed Families, parents, nurses, and community governments were sensitive to this type of advertising As far as food manufacturers and their breeders, professional organizations, written and visual media, education and food and consumers have the ability to provide dietary patterns, disease prevention and health promotion is. (Lohman Kant, 1998, 27). The story of television and advertising of foodstuffs Commercial food advertising to children is increasingly relying on the general 5: 1) A breakfast cereal 2) Sugar 3) Snack 4) Non-Alcoholic Beverages 5) Fast Food Restaurants, (Buijzen et al. , 2007, 232). With a short list of five can be important to realize Food advertising to children in the world was too sweet and fatty and are consistent with dietary recommendations. Story French, 2004, 14) But because health has always been important, The major manufacturer s also see ads from far left And build their physical and sporting activities, special attention has been And of course food and beverage ads that were related to physical activity and athletic ability Significantly more welcomed by the children were exposed to ads that were more entertaining aspects of the game. (Flot et al. , 2006, 244) But because of this sensitivity with special attention to health and the prevalence of obesity among children are around. To fully understand the relationship between advertising and food consumption patterns of children in need showing the relationship between advertising and food consumption in children and we try the following: 1) Advertised food brands 2) Different items are high-energy foods that are advertised 3) Consumption of all food products (Buijzen et al. , 2007, 235). Broadcast advertising can cause changes in food preferences and consumption rates for children and Increase the brand advertised. This is often caused by the stimulus-response will explain the psychology of advertising Argues that advertising leads to awareness of advertised brands tend to be Mark is buying it and taking it (Ibid, 232) However you choose to display ads only lead to commercial brands and types of food intake does not increase But the ads are related to high-energy food products, Such hangs in the pattern of food advertising to children, they will increase the risk of obesity. (Ibid, 232) Explain the effect of stimulus – response to high energy consumption as a social learning theory as it appears Modeling the behaviors such as eating in advertisements that have been portrayed in the audience is led to similar behavior. Display ads can lead to the use of a particular brand, use of energy products and total food intake is increased (Ibid, 232). Effect on three levels Promoting food choices not only affect children’s food brands but they use different types of high-energy food product s are developed. Communication with proof of the theory of predictive effects of stimulus – response advertising, the effect of food advertising a particular brand to other brands of food that can be generalized 4 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 (Ibid, 236). The more fatty foods children choose to include foods that contain carbohydrates between fatty foods and prefer the use of the advertised brand name is lost to Mark (Boyland et al. , 2008, 760). However a small number of openly advertising their products as light manufacturing, have introduced a simple and low-fat That they are dedicated to those who are concerned about their weight and take care (Henderson Kelly, 2005, 194). However, food advertising goes to the side That promote unhealthy food such as chocolate chips and more healthy food such as vegetables and fruits are brought under their domination (Zwier, 2009,109). Family background At first glance, it seems, is that what parents feed their children are still the primary gatekeeper And overall financial costs they can control And the final purchase decisions are made in the world of buying and selling are also The amount of food available to children in the home control Like to eat snacks and determine what we have dinner tonight? But research shows that when shopping for children separated from their parents’ wishes and priorities are not important. It is understood that they will not even buy some food brands Children who do not like to bother them (Buijzen et al. 2007, 237). The family of one of the most important factors in predicting children’s consumption patterns. High-income families with children generally consume more food. And a variety of materials, energy and greater use of the advertised brands. Parents with high incomes than lowincome parents can afford to buy food are more Thus; in families with high power tend to buy more expensive food and beverage brands. In addition, higher income families are often both parents Employees. This makes it hard when they are And a strong desire to buy more food and be ready. Be higher in families with income, advertising significantly associated with food brands. On the other hand, low-income families regardless of brand name products, only the amount of food and beverage advertising influences the pattern of low-income families with higher incomes are influenced by television advertising to justify the Children from families with high income (Ibid, 237). Despite the ads that their audiences are children According to the story of their age, character, visual, musical, musical, noisy and with the special effects (Mehta et al. , 2010, 5) But the children made their own banners and ads that do not matter adult And the range of ads when watching TV in the sight of them, are discussed The large volume of ads that are discussed are the ones who made exclusively for children (Ibid, 5). Besides making television advertising professionals to grasp the way they, To overcome the effects of competition on the more eternal in the minds of consumers and their young, they Thus the stage to television advertising has become exaggerated feeling good, Fixation and dependence, the physical embodiment of a crime, deceit, theft and robbery, to get over the need for food and non-respectful behavior with adults (Page Brewster, 2009, 105). Obtaining this information is not strange if we worry about Concepts that children will be broadcasted on TV ads for food, increased. Awareness of these issues as warning to officials and other supporters of child health and is instead Have a closer look at these issues (Ibid, 154). Lawyers and policy makers about the prevalence of food advertising and its potential impact on audience behavior, insight and gain more knowledge. (Henderson Kelly, 2005, 191). Food can also be studied by teaching critical thinking skills that may be associated Food advertising to help consumers (Ibid, 191) Despite what you would think the findings indicate that Relatively good level of awareness and understanding of children Even though you have no experience necessary Because of their lack of skills or knowledge are not sufficient to But what is certain and proven by scientific research, Is that children over 7 years of children ages 2 to 6 years of advertising are likely affected And children ages 7 to 11 years with the intention of the ads, but are aware of the skills that are not used Unless they are explicitly to be reminded that you have a reaction (Mehta et al. , 2010, 5). Children between 10 and 12 years promoting and producing ads to those who are aware of the sensitive but not (Ibid, 5). CONCLUSION Children are more vulnerable to advertising. Different laws in different countries to limit the number of ads used to be, kind, Content and timing of the broadcast ad covers For example, advertisements for toys for children to play in Greece is limited to late night hours Australia and Belgium, and in advertisements broadcast during children’s broadcasts A few minutes before it is banned. Some researchers believe that it is better to limit excessive advertising Products to raise awareness of parents of children and to discuss with them about products and promotions the researchers say understanding the power to limit excessive growth of advertising and the guys decide to delay. Ways to protect children against advertising is to review and update. The substitution of digital television in the near future I can easily while watching the TV screen by pressing a key to enter the Internet world in the world of digital TV, which will replace the TV for the kids there will be no other limit and children will have free 5 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 access to any kind of advertising. New technology also allows advertisers to extensive information watching habits of children in the media to obtain and thus make them more targeted. So parents and teachers should increase the will power and self-esteem in children, so bring the kids once I see ads that are part of the economy, society correctly imagined to be the means of advertising. Techniques and methods of advertising to children should be taught and developed the power to judge and criticize them. The ad can not promote, or sell their goods to attract customers. It can only draw attention to the customer, to persuade him to buy. If the buyer has enough information to evaluate the ads and advertisers. In general we can say the main criticisms against television advertising on children include: 1 – Unlimited and uncontrolled effects of advertising on children 2 – Promote consumerism and false needs 3 – Disorders of children on the farm and Health 4 – Create gender discrimination REFERENCE 1. Bergler, R (1999) the Effects of Commercial Advertising on Children. Commercial Communications, January: 41-48. 2. Bjurstrom, E (1994) Barn och TV-reklam: En introduction till forskningen on TV-reklamens paverkan pa barn [Children and television advertising: An introduction to the research on the effects TV commercials have on Children]. Stockholm: Konsumentverket (Rapport; 29). 3. Boyland, E. J. , Harrold, J. A. , Kirkham, T. C. , J. C. G. Halford. (2008)  « Does television food advertising affect children’s food preferences?  » Appe te, 51, 751-764. 4. Buijzen, M. , Schuurman, J. , E. , Bomhof. 2008)  « Associations between children’s television advertising exposure and their food consumption patterns: A household diary–survey study » Appe te, 50, 231–239. 5. Consumers International (1999) Easy Targets: A Survey of Television Food and Toy Advertising to Children in Four Central European Countries. 6. Folta, S. C. , Goldberg, J. P. , Economos, C. , Bell, R. , R. , Meltzer. (2006)  « Food Advertising Targeted at School-Age Children: A Content Analysis  » J Nutr Educ Behav, 38, 244-248. 7. Goldstein, J (1998) Children and Advertising – The Research. Commercial Communications, July: 4-7. 8. Gunther, Barry, McCarthy chlorine, Jill (1380). Children and Television. Nusrat Fata translation. Soroush. Tehran. . Henderson, V. R. Kelly, B. (2005)  « Food Advertising in the Age of Obesity: Content Analysis of Food Advertising on General Market and African American Television  » J Nutr EducBehav, 37, 191-196. 10. Hosseini, Negin (1385). Fighting for children’s television. Information. Tehran. 11. K innucan, H. W. , (2003)  «Optimal generic advertising in an imperfectly Competitive food industry with variable proportions » Agricultural Economics, 29,143–158. 12. Lohmann, J. , A. , Kant. (1998)  «Effect of the Food Guide Pyramid on Food Advertising » JNE, 30, 23-28. 13. Mehta, K. , Coveney, J. , Ward, P. , Magarey, A. , Spurrier, N. , T. , Udell. (2010) 14. Australian children’s views about food advertising on television » Appe te, 970, 1-7. 15. Newman, and Philip Newman, Barbara (Winter 1377). The effects of television on children’s growth. Ismail Biabangard translation. Research and Evaluation, numbers 15 and 16. 16. Page, R. M. Brewster, A. (2009)  «Depiction of Food as Having Drug-like Properties in Televised Food Advertisements Directed at Children: Portrayals as Pleasure Enhancing and Addictive » Journal of Pediatric Health Care, 23, 154-157. 17. Pejman Arash (Spring 1381). The effects of television commercial advertising on childrenâ₠¬â„¢s social relationships. Research and Evaluation. 29. 18. Pour March, Manijeh (Winter 1377). Content analysis of television advertisements, especially children, research and evaluation. 15 and 16. 19. Powell, L. M. , Szczypka, G. , F. J. , Chaloupka. (2007)  «Adolescent Exposure to Food Advertising on Television » American Journal of Prevent ve Medicine, 33, s251-s256. 20. Saatatmand, Zohreh. (Fall 1376). The effects of television on children and adolescents. Education. 5. 21. Story, M. French, S. , (2004)  «Food Advertising and Marketing Directed at Children and Adolescents in the US » International Journal of Behavioral Nutrition and Physical Activity, 1, 1-17. 22. Zwier, S. (2009)  «Medicalisation of food advertising. Nutrition and health claims inmagazine food advertisements 1990–2008 » Appetite, 53, 109–113. 6 How to cite Impact of Advertising on Children, Essay examples

Impact of Advertising on Children Free Essays

RESEARCH PARADIGM – According to (Bell, 2007) â€Å"paradigm is a cluster of beliefs and dictate which for scientists in a particular discipline influence what should be studied, how research should be done, and how results should be interpreted†. The definition points up that a paradigm is a collection of reasonable hypothesis, notion or intention that how the research should be studied, done and interpreted. The theoretical paradigms are basically based on two main approaches; Positivist approach also referred as ‘scientific process’ or ‘postpositivist’ or ‘scientific study, is based on rationalistic beliefs (Mertens, 2005) . We will write a custom essay sample on Impact of Advertising on Children or any similar topic only for you Order Now Positivist approach is Inductive with results that are qualitative in nature (O’Leary, 2004). And, Interpretivist approach which is also referred as ‘constructivist’ or ‘phenomenological’ paradigm (Mertens, 2005). Creswell, 2003) explains that in Interpretivist/ phenomenological approach the researcher relies upon the partakers outlook of the situation being calculated and familiarizes with the impact of the study on his/ her personal surroundings and knowledge. Phenomenological approach results are most likely to be qualitative in nature or it can be a combination of both quantitative and qualitative methods. The research will develop the use of phenomenological approach and not positivism approach. To address the variety and density of such research aim both qualitative and quantitative methods are necessary as this will provide our research the appropriate understanding of how the entertainment advertisement affects the culture of the youth of U. A. E. The aim of the research is to identify how does the entertainment advertisement impact the culture of the youth in U. A. E. The research’s results will be based on theory testing or deductive method where available evidence of the authors and researchers will be taken into consideration to achieve the aim of our research. REFERENCES Bell, A. B. (2007). Business Research Methods(Revised Edition). New York: Oxford University Press. Creswell, J. W. (2003). Research design: Qualitative, quantitative, and mixed methods approaches. California: Sage Publications, Inc. Mertens, D. M. (2005). Research Methods in Education And Philosophy: Intergrating Diversity With Quantitative and Qualitative Approaches (Vol. 2nd Edition). California: Thousand Oaks: Sage. O’Leary, Z. (2004). The Essential Guide To Doing Research. London: Sage Publications Ltd. How to cite Impact of Advertising on Children, Papers Impact of Advertising on Children Free Essays string(41) " and the children to change their lives\." Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. We will write a custom essay sample on Impact of Advertising on Children or any similar topic only for you Order Now 01- 06) September, October, 2011 The Role of Television Advertising and Its Effects on Children Amin Asadollahi1 Student of PhD Marketing Management, Science and Research Branch Islamic Azad University, Tehran, Iran Email: amin_asadollahee@yahoo. com Neda Tanha Student of advertising and Marketing, University of Applied Sciences, Tehran, Iran Email: nedatanha62@yahoo. com ABSTRACT The prevalence of obesity and the growing increase of obesity in children with the academic, political and social issue has been. TV ads show a significant relationship between consumption) advertised brands, b) a variety of high-energy foods advertised, c) all the food there. Most children are aware of the intention, but the ads are skills that do not use them unless explicitly noted that the response should be. Policymakers, consumers and those involved with organizations related to children’s services can be more powerful to have kids. Beginning with a powerful strategy to enhance food safety information between children and their families at the start and then focus on increasing children’s consumer skills. Keywords: Television Advertising, Perception, Children, Foodstuffs INTRODUCTION If the TV to a (public university) can be interpreted that all segments of the population of each age range who are under the covers, not of fortune. Hence it is necessary to direct its programs to be more investment. TV should not be considered as a source of income if you think that the media is the most important. For lack of the necessary costs of functions that are expected to have a media will have a negative effect. Perhaps one of the major pests that lurk in the media sat on this topic is the creation of private television. (Power) and (capitalistic) are two large chains of many large and small have turned to captive So chances are the custodians of authoritarian capitalist and some high And assuming that some of them are innocent of power and capitalism ,There are people around the powerful and the media to focus on the desired direction. So probably the custodians of these chains are held consciously or unconsciously . It seems the idea is to follow the great danger that should remain unaware of it. The arrangements with regard to the prevalence of obesity in childhood are increasing worldwide Large and important role in the TV ads for food has been distributed. (Boyland et al. , 2008, 780). The prevalence of obesity and the growing increase of obesity in children with the academic, political and social issue have been. Among the various factors identified as possible reasons for the rise in childhood obesity Trends such as changes in leisure activities and knowledge of nutrition, growth in television advertising is especially important for children. Unintended effects of advertising on children include: Ask the children, materialism, and take note of despair, dissatisfaction with family life and the conflict is. Unintended effects of advertising on children from early 1970 began the second half of this decade; the rate reached its peak and has declined over the past few years. Research shows a decline from 1980. The reclamation research and advertising effects on children (Especially today’s kids are more vulnerable to advertising) and the two decades prior to the advertising business has increased significantly. Advertise on this ideology that developed the property and assets are important and critical quality like beauty; success and happiness are attainable only with acquiring material possessions. The results of these promotions to increase demand for purchase by children and indirectly increase the child’s parents are fighting. The ads lack the purchasing power of parents, or refuse to cause unhappiness and discomfort in children are buying. Advertising products customized with a world full of beautiful people show in the real world while their children are compared with the ideal world and conflict in the world because they are unhappy. Younger children than older children are at risk of complications ads. I understand they have less 1 . Corresponding Author: Amin Asadollahi, Department of Business Management, Science and Research Branch, Islamic Azad University, Tehran, Iran, E-mail: amin_asadollahee@yahoo. com 1 Interdisciplinary Journal of Research in Business Vol. 1, Issue. , (pp. 01- 06) September, October, 2011 and less power can have a critical view And secondly, their demands can not delay it more than other traditional groups with parents are involved In addition, smaller children can not express their wishes to take advantage of logical techniques While older children and the desire to express the logic of the techniques they use And why the younger children to show their anger more And also create more confli ct. Also shown that boys more girls are persisting in their demands and more parents are involved with. Male children are spending more violence, while girls are more polite and often are expressed to apply to the purchase offer. Apart from that conflict between parents and children in the family about the purchase occurs. Another problem is that kids tend to play with toys with their friends spend their time advertised On the other hand instead of his good friends and that it lacks a certain kind of toys they are willing Occasional bad friends are certain that the toys they play The issue of discrimination in society and their friends will cause a forced choice. These three forms of physical aggression, verbal and psychological effects on children caused by children tend to imitate the movements of athletes or models. Are inconsistent with the terms of the gender because usually the role of women in advertising and men as agents of grade 2 are shown in Table 1. And play a major role in advertising is more often the men present. Most women in terms of cleaning, etc. . . . Deal while most men in the great outdoors and responsibilities are shown. REVIEW OF THE RELATED LITERATURE Television, Children and Advertising Via the magic of television deals to broadcast program which can have profound effects on the developing world and the children to change their lives. You read "Impact of Advertising on Children" in category "Essay examples" No doubt with the development of new networks and satellite television in the world scene, the children will be more vulnerable to the effects of various television In other words, the potential impact of the television spectrum can be put on their young viewers, with the widespread application of this media has become more widespread. After the family television programs and personalities of the most important factors in forming a child’s education is one Television teacher is a powerful, yet dangerous. Imitation, along with the concept, personality development and behavioral problems, the effects of television on children is a special way into his mind. When watching TV programs are on track and learning programs offered via television, the unconscious is far, Children are not aware that their behavior and the behavior of others are acquired, the effectiveness of television can be considered as One of the most important aspect of watching TV programs about the impact of TV ads has been a lot of viewers, especially children Television as the most influential instrument of mass communication, is considered most suitable by the Propaganda In view of the world’s population, mostly young people communicate with the outside world through television, the most important means of mass communication that we seek. Television advertising The media, commercials, and its overall meaning and types of advertising messages that the employer pay for a certain time of the broadcast will be available. TV advertising in recent years have had very progressive and growing, Apart from their relative, the most important sources of information on cultural, economic and social trends among And significant influence on the formation of patterns of intellectual, emotional and behavioral audience, especially children, have. Poor-Norooz (1377). The research, to analyze the content of television advertisements, especially children, is in Iran. His first TV ads the content of the nine categories of children: toys, safety, education, social hygiene, food, educational materials, refreshments, games and clothing distribution sites During the six-month period after it has been investigated. Based on the findings, related to advertising junk food and toys, and most game sites and educational materials, to have the least playing time. Also, the advertisements related to the edible material, which has the largest share of ads that are not nutritious and role in physical growth and nutrition of their children. Interestingly, none of your bread, dairy products, fruit and fruit juice (effects on growth and nutrition of children) is not present in the samples. Also, half of the junk food advertisements, to promote various types of chocolate and ice cream puff and a third of them have been assigned. However, high levels of salt and a puff of sweetened chocolate and ice cream because of the high Food is not good. Instead of thinking about the study, even a TV ad on health issues, there is no the dental care to children to educate. The effect of television advertising on children The researchers performed many studies have concluded that watching television advertising, on attitudes, life style and consumption pattern of the behavior of the audience, including children, affected. However, the effect of the various factors such as age, Social class, economic, message presentation, family structure and 2 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 relationships governing the time watching television. For example, children who are at an early age because of limited cognitive abilities, the reality of what they think of television viewing and much closer to reality television programs that children know of content that are most affected. Accordingly, the effectiveness of children’s age and years of TV ads, most children that age are high. There are also strong family relationships and causes children to be influenced by television programs. Parents with children studying the reality of online life that it can monitor and control, they are more aware of advertising and commercial purposes and the negative view about these programs is more critical than. While the relationships between family members that it is hostile, Children may achieve the advertised product, make life difficult for their parents . Affect the presentation of advertising messages are considered an important factor. So if someone can confirm a great year for goods and services, View it with your children more likely to show having been advertised products Since young children in the diagnosis of non-reality reality Still have not found the necessary cognitive skills, Therefore, children programs and cartoons of famous personalities, young children can distinguish reality from fantasy in the wrong pockets And the perception that the advertisements are false. The intensity of these programs is more affected. Duration of exposure to advertisements, other factors affect them. Peruvian television viewers up pills than it is viewers not so serious, the impact of advertising is acceptSo that more attention to the show and to trust them and have a more positive attitude. Since advertising is rarely the main aspects and key production Such as materials used how to work and show the product price, the sale of a blower and non-misleading, and the consequences Has many negative consequences that are importa nt: 1. Parental pressure on children to buy advertised products and refuse to fulfill the wishes of their parents (The dream is more demand) and that conflict between parents and children leads to conflict. If parents refuse to buy goods in question, it would be sinful to their children, if you accede to the demands of parents and children, certainly the price they pay for a toy or food package, the price will be higher, because that’s what common sense would forbid it. 2. Another negative consequence of television advertising, consumption of food products such as candy and fruit juice is fresh. About 80 percent of the volume of television ads promoting these products makes up the children. All of this publicity, the belief that young children about nutrition and the impact of food. Children can not understand that eating foods with high sugar levels, because weight gain and tooth decay is their (Newman, 1377). 3. Since most advertising, scenes from the life of the rich and affluent children can be displayed, without this, undesirable tendencies and trauma in the lives of other children who can afford it will not it may even make it to the crime and unethical behavior you have to seize it, to push. Critics of television advertising Critics of the ads are responsible for the problem of child obesity for promoting energy and food products that have relatively high fat and sugar and salt. So in many countries the demand for consumer and health organizations Policies to limit food advertising to children (Buijzen et al. , 2007, 231). Even more established groups in the feet And adopting new hypotheses and test them to come and prove their Food advertising in children’s programs are broadcast In violent behavior, disrespect, and stealing in children is effective Because these behaviors promoted in TV ads for food products is a view (Page Brewster, 2009, 150). But what was of concern to all, in recent years the food and beverages to children and adolescents as a major force in the market has and thus they are now strongly and specifically target their advertising and marketing efforts are placed. Food marketers are interested in buying power among the youth because they are consumer products the direction of these techniques and multilateral channels to attract young people when they are young, they use Time to grow their brand and their food products in the future affect buying behavior. (Story French, 2004, 14). Food is one of the most important promotional goods and therefore attracts a lot of research efforts. (Zwier, 2009, 109) In the long-term investments that seek to Marketers and a stable market, relying Dependence on customers and their loyalty Their strategy to attract young people think it’s because The condition of their success to a life of its customer Kids also an important market for the missionaries offer Commercial and food are in direct contact 3 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 Prices for products that taste good with children and adolescents is the money will be spent on children by their parents because they do. In adolescents 8 to 17 years estimated that approximately 75% of adolescents and their families on food costs impact In addition, young children, the more likely Purchase directly to a consumer market are considered important . ( Powell et al. 2007, s253) To achieve this goal of marketing channels and techniques are certain that these channels are: Television advertising, advertising schools, kids clubs, internet, toys and products with the logo of a company (Story French, 2004, 14) And advertising techniques, such as the award families who rejected these ads They were calling for a ban or restrictions on scope of work (Mehta et al. , 2010, 5). But in the advertising and marketing on children’s interest It works for both physical and mental abuse that was followed Families, parents, nurses, and community governments were sensitive to this type of advertising As far as food manufacturers and their breeders, professional organizations, written and visual media, education and food and consumers have the ability to provide dietary patterns, disease prevention and health promotion is. (Lohman Kant, 1998, 27). The story of television and advertising of foodstuffs Commercial food advertising to children is increasingly relying on the general 5: 1) A breakfast cereal 2) Sugar 3) Snack 4) Non-Alcoholic Beverages 5) Fast Food Restaurants, (Buijzen et al. , 2007, 232). With a short list of five can be important to realize Food advertising to children in the world was too sweet and fatty and are consistent with dietary recommendations. Story French, 2004, 14) But because health has always been important, The major manufacturer s also see ads from far left And build their physical and sporting activities, special attention has been And of course food and beverage ads that were related to physical activity and athletic ability Significantly more welcomed by the children were exposed to ads that were more entertaining aspects of the game. (Flot et al. , 2006, 244) But because of this sensitivity with special attention to health and the prevalence of obesity among children are around. To fully understand the relationship between advertising and food consumption patterns of children in need showing the relationship between advertising and food consumption in children and we try the following: 1) Advertised food brands 2) Different items are high-energy foods that are advertised 3) Consumption of all food products (Buijzen et al. , 2007, 235). Broadcast advertising can cause changes in food preferences and consumption rates for children and Increase the brand advertised. This is often caused by the stimulus-response will explain the psychology of advertising Argues that advertising leads to awareness of advertised brands tend to be Mark is buying it and taking it (Ibid, 232) However you choose to display ads only lead to commercial brands and types of food intake does not increase But the ads are related to high-energy food products, Such hangs in the pattern of food advertising to children, they will increase the risk of obesity. (Ibid, 232) Explain the effect of stimulus – response to high energy consumption as a social learning theory as it appears Modeling the behaviors such as eating in advertisements that have been portrayed in the audience is led to similar behavior. Display ads can lead to the use of a particular brand, use of energy products and total food intake is increased (Ibid, 232). Effect on three levels Promoting food choices not only affect children’s food brands but they use different types of high-energy food product s are developed. Communication with proof of the theory of predictive effects of stimulus – response advertising, the effect of food advertising a particular brand to other brands of food that can be generalized 4 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 (Ibid, 236). The more fatty foods children choose to include foods that contain carbohydrates between fatty foods and prefer the use of the advertised brand name is lost to Mark (Boyland et al. , 2008, 760). However a small number of openly advertising their products as light manufacturing, have introduced a simple and low-fat That they are dedicated to those who are concerned about their weight and take care (Henderson Kelly, 2005, 194). However, food advertising goes to the side That promote unhealthy food such as chocolate chips and more healthy food such as vegetables and fruits are brought under their domination (Zwier, 2009,109). Family background At first glance, it seems, is that what parents feed their children are still the primary gatekeeper And overall financial costs they can control And the final purchase decisions are made in the world of buying and selling are also The amount of food available to children in the home control Like to eat snacks and determine what we have dinner tonight? But research shows that when shopping for children separated from their parents’ wishes and priorities are not important. It is understood that they will not even buy some food brands Children who do not like to bother them (Buijzen et al. 2007, 237). The family of one of the most important factors in predicting children’s consumption patterns. High-income families with children generally consume more food. And a variety of materials, energy and greater use of the advertised brands. Parents with high incomes than lowincome parents can afford to buy food are more Thus; in families with high power tend to buy more expensive food and beverage brands. In addition, higher income families are often both parents Employees. This makes it hard when they are And a strong desire to buy more food and be ready. Be higher in families with income, advertising significantly associated with food brands. On the other hand, low-income families regardless of brand name products, only the amount of food and beverage advertising influences the pattern of low-income families with higher incomes are influenced by television advertising to justify the Children from families with high income (Ibid, 237). Despite the ads that their audiences are children According to the story of their age, character, visual, musical, musical, noisy and with the special effects (Mehta et al. , 2010, 5) But the children made their own banners and ads that do not matter adult And the range of ads when watching TV in the sight of them, are discussed The large volume of ads that are discussed are the ones who made exclusively for children (Ibid, 5). Besides making television advertising professionals to grasp the way they, To overcome the effects of competition on the more eternal in the minds of consumers and their young, they Thus the stage to television advertising has become exaggerated feeling good, Fixation and dependence, the physical embodiment of a crime, deceit, theft and robbery, to get over the need for food and non-respectful behavior with adults (Page Brewster, 2009, 105). Obtaining this information is not strange if we worry about Concepts that children will be broadcasted on TV ads for food, increased. Awareness of these issues as warning to officials and other supporters of child health and is instead Have a closer look at these issues (Ibid, 154). Lawyers and policy makers about the prevalence of food advertising and its potential impact on audience behavior, insight and gain more knowledge. (Henderson Kelly, 2005, 191). Food can also be studied by teaching critical thinking skills that may be associated Food advertising to help consumers (Ibid, 191) Despite what you would think the findings indicate that Relatively good level of awareness and understanding of children Even though you have no experience necessary Because of their lack of skills or knowledge are not sufficient to But what is certain and proven by scientific research, Is that children over 7 years of children ages 2 to 6 years of advertising are likely affected And children ages 7 to 11 years with the intention of the ads, but are aware of the skills that are not used Unless they are explicitly to be reminded that you have a reaction (Mehta et al. , 2010, 5). Children between 10 and 12 years promoting and producing ads to those who are aware of the sensitive but not (Ibid, 5). CONCLUSION Children are more vulnerable to advertising. Different laws in different countries to limit the number of ads used to be, kind, Content and timing of the broadcast ad covers For example, advertisements for toys for children to play in Greece is limited to late night hours Australia and Belgium, and in advertisements broadcast during children’s broadcasts A few minutes before it is banned. Some researchers believe that it is better to limit excessive advertising Products to raise awareness of parents of children and to discuss with them about products and promotions the researchers say understanding the power to limit excessive growth of advertising and the guys decide to delay. Ways to protect children against advertising is to review and update. The substitution of digital television in the near future I can easily while watching the TV screen by pressing a key to enter the Internet world in the world of digital TV, which will replace the TV for the kids there will be no other limit and children will have free 5 Interdisciplinary Journal of Research in Business Vol. 1, Issue. 9, (pp. 01- 06) September, October, 2011 access to any kind of advertising. New technology also allows advertisers to extensive information watching habits of children in the media to obtain and thus make them more targeted. So parents and teachers should increase the will power and self-esteem in children, so bring the kids once I see ads that are part of the economy, society correctly imagined to be the means of advertising. Techniques and methods of advertising to children should be taught and developed the power to judge and criticize them. The ad can not promote, or sell their goods to attract customers. 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